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Thursday, April 16, 2009

Yamaha YFZ450R Named 2009 Sport Quad of the Year

Yamaha YFZ450R Named 2009 Sport Quad of the Year by ATV Sport Magazine

YFZ450R Called “Game Changer” and Yamaha Recognized as Leader in Sport Quad World

CYPRESS, Calif. – April 19, 2009 – Yamaha Motor Corp., U.S.A., has received “2009 Sport Quad of the Year” honors from the editors of ATV Sport magazine for the all-new YFZ450R.

ATV Sport, which gave its inaugural Sport Quad of the Year award to the original YFZ450 six years ago, states that the new YFZ450R “… more than meets our criteria for Sport Quad of the Year: market appeal, competition potential and innovation. The YFZ450R is a game changer, Yamaha’s most remarkable creation to date and a true engineering wonder.”

“The all-new YFZ450R was built to be the world’s best all-around high performance racing and recreational sport ATV, and this award from ATV Sport magazine confirms we hit our mark,” said Steve Nessl, Yamaha’s ATV/SxS marketing manager. “Congratulations to the Yamaha engineers and designers who raised the bar again with the all-new YFZ450R and continue to revolutionize the sport ATV world.”

The YFZ450R comes loaded with state-of-the-art suspension, fuel injection, a no-weld aluminum frame and an all-new power packed engine set in a motocross-wide chassis. It was field tested by the staff at ATV Sport for ergonomics, engine, chassis, suspension and maintenance; the all-new YFZ450R passed each test surpassing any other sport model currently on the market.

HISTORY OF DOMINANCE

Yamaha has a well deserved reputation of building the industry’s best sport ATVs. The original YFZ450 was announced in 2003 as the first race-ready 450-class ATV with leading technology and more pure sport performance than any machine ever built at that time. Since then Yamaha has dominated the field across the board with the best selling big bore sport ATV in the Raptor 700R* down to the best selling 250-class machine with the Raptor 250. But the YFZ is still the pinnacle of ATV performance, and even with a constantly growing number of competitors entering the 450 market, the YFZ has always been the top seller in its class*.

About Yamaha Motor Corp., U.S.A.

Yamaha Motor Corporation, U.S.A. (YMUS), a leader in the motorsports market, makes the toughest, most capable and versatile ATV and Side-by-Side vehicles. The company’s ever-expanding product offerings also include motorcycles, outboard motors, personal watercraft, snowmobiles, boats, outdoor power equipment, race kart engines, accessories, apparel and much more. YMUS products are sold through a nationwide network of more than 4,000 dealers in the United States.

Headquartered in Cypress, Calif., since its incorporation in 1977, YMUS also has facilities in Wisconsin and Georgia, as well as factory operations in Tennessee and Georgia. For more information on Yamaha, visit www.yamaha-motor.com .

DuneGuide.com's YFZ450R Review:
http://www.duneguide.com/ProductReview_Yamaha_YFZ450R.htm

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